Pricing a pressure washing job correctly is the single most important skill you can develop as a business owner. Price too low and you're working for nothing. Price too high and you lose the job to the guy with a cheap trailer and no insurance.
This guide covers exactly how to price pressure washing work in 2026, from driveway washes to full house treatments.
The Core Formula
Every pressure washing quote starts with the same foundation:
Base Price = Square Footage × Rate per sq ft
Then you layer on modifiers:
- Surface type multiplier
- Story height premium
- Travel / mobilization fee
- Add-ons (gutter cleaning, screen wash, stain treatment)
2026 Square Footage Benchmarks
These are national averages. Adjust ±20–30% based on your local market.
| Surface Type | Low | Mid | High | |---|---|---|---| | Concrete (driveway, walkway) | $0.08/sqft | $0.12/sqft | $0.18/sqft | | Wood deck | $0.15/sqft | $0.20/sqft | $0.28/sqft | | Vinyl siding | $0.10/sqft | $0.14/sqft | $0.20/sqft | | Brick | $0.12/sqft | $0.16/sqft | $0.22/sqft | | Roof (soft wash) | $0.20/sqft | $0.30/sqft | $0.45/sqft |
Most operators in competitive suburban markets land in the "Mid" column. In rural areas or markets with low competition, "Low" may apply. In high-income urban markets, "High" is achievable.
Driveway Washing: Example Pricing
A standard 2-car driveway runs about 400–600 square feet. At $0.12/sqft:
- 400 sqft: $48 → round up to $79 minimum (below this, it's not worth the trip)
- 500 sqft: $60 → charge $89–$109
- 600 sqft: $72 → charge $99–$129
Minimum job charge: Never go below $79–$99 for a single driveway. Your drive time, setup, and overhead eat the margin on anything smaller.
House Washing: Story Multipliers
House washing is where most operators undercharge. The second and third story costs more, water pressure drops, safety risk increases, time goes up.
Apply these multipliers to your base surface price:
- 1 story: 1.0× (no adjustment)
- 2 story: 1.4–1.6×
- 3 story: 2.0–2.5×
A 2,000 sqft 2-story house at $0.14/sqft × 1.5 story multiplier = $420. That's a reasonable starting point; adjust for condition and access.
Common Add-On Pricing
These should be line items on every quote:
- Gutter cleaning (exterior flush): $75–$150 per linear 100ft
- Screen washing: $3–$5 per screen
- Algae / mold stain treatment: +20–30% surcharge
- Post-construction cleanup: flat $150–$300 surcharge
- Rust stain removal: $50–$150 depending on severity
How to Handle Travel / Mobilization
If the job is more than 20–30 minutes from your base, add a mobilization fee:
- 30–45 minutes: $25 flat
- 45–60 minutes: $50 flat
- 60+ minutes: $75+ or decline the job
Most operators underestimate how much windshield time costs. At $40/hour labor rate, 1 hour round trip is $40 you never billed.
Build a Consistent Quoting System
The fastest way to improve your pricing accuracy is to stop quoting from memory. A consistent system, with pre-set rates per surface, standard add-ons, and a minimum job charge, removes the guesswork and ensures you quote the same job the same way every time.
Software like Roooster lets you configure your pricing rules once (surface rates, story multipliers, add-ons) and then generate itemized quotes in seconds, either from manual measurements or from an AI photo analysis. The quote goes to the customer as a professional link they can approve on their phone.
Summary: Quick Reference
- Start with square footage × surface rate
- Apply story multiplier for multi-story work
- Charge minimums ($79–$99) on small jobs
- Always offer add-ons as line items
- Add mobilization fee for distant jobs
- Use a consistent system so every quote is priced the same way
Pricing is a learnable skill. Once you have a repeatable system, you'll close more jobs, earn more per hour, and stop second-guessing yourself on every call.
Free download · PDF
2026 Pressure Washing Price Book
Region-adjusted per-sqft and flat-rate pricing for driveways, houses, decks, roofs, and commercial.
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